Introducing Fit id

Big Dog Fleet Feet Introduces 3D Scanning To Its Customers

fit id™ available now at Big Dog Fleet Feet

 Columbus, GA – Big Dog Fleet Feet, announces the introduction of a new 3D scanning technology into its in-store experience. 

fit id™ creates a 3D scan of a person’s feet and provides specific measurements including foot width, length, and arch height. The scan takes five seconds to complete and appears on an in-store tablet, allowing the fit specialist to review, discuss observations, and find solutions together with the customer. In addition to appearing on a tablet for review, the customer receives the 3D scan via email. Customers can get rescanned on future visits so Fleet Feet Sports staff can discuss any changes in measurements. 

fit id brings our staff knowledge to life and allows our customers the chance to see what the fit specialists see when they’re assessing the foot,” says Joey Pointer, CEO of Fleet Feet Sports. “Together with the expert advice of our highly-trained staff and the premium products stores carry, fit id helps create a powerful in-store experience for customers that they can’t get anywhere else.”

Fleet Feet Sports offers fit id complimentary as part of the customer experience. In addition to its in-store presence, Fleet Feet Sports has begun to incorporate fit id into out-of-store events, including workplace fit programs.

For more information about fit or to inquire about a Workplace Fit event, please contact Carlos Salgado at 

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